Andre Saraiva is the French graffiti artist responsible for creating street art’s most lovable and recognisable character, Monsieur André. Working consistently since the mid 80s André has become something of a celebrity icon in Paris. I would definitely credit Andre Saraiva, along with Keith Haring, as a forefather of the street art we predominately see today. I cannot think of a street artist before him who so calculatedly used their graffiti to create a brand for themselves.