Yukai Du is an illustrator and animator from Guangzhou, China. She completed a Degree in Design and Visual Communications at the eminent London art school, Central Saint Martins. She also stayed an extra year to complete a Master’s Degree in Animation, Interactive Technology, Video Graphics and Special Effects. Graduating last year, Du picked up a couple of prestigious student awards, including the coveted D&AD New Blood Wood Pencil for her Digitized Me entry.
Now working in London, Du has already accumulated an impressive résumé, with clients including Adobe, WIRED UK, TED-Ed, Computer Arts, and BBC. Her design and animation skills are being put to good use at creative studio, M-I-E. Where she has collaborated on music videos, advertisements and marketing campaigns.
Du’s illustrations make good use of simplified and exaggerated shapes, to a point of abstraction. Accentuated by extreme camera angles. Another recurring element, and perhaps most noticeable, has to be her painstaking pattern work. Which Du cleverly avoids becoming a distraction by using a limited colour palette. Sometimes, just three or four colours. All of which amalgamate to create some very surreal and compelling illustrations.